What is Brand Management Software?
Brand Management tools are helpful to businesses in order to manage their brand globally and locally and you can easily ensure yourself that your branding is in your control. Brand owners or managers can easily manage the complete brand messaging of their business with the help of brand management software.
A business owner or brand manager can easily create an effective discipline for those who represent their brand; agencies, vendor partners and other marketing sources represent the brand in the market so the brand manager can easily create the effective roadmap for them and it really increases the brand reputation in the market.
The user can easily get a centralized database where he/she can create, manage, store, share and distribute the brand assets and relevant files. This thing really increases brand consistency in all different stages.
If you need to create new marketing techniques and strategies for your brand and you need the best process to regulate it, brand management software is the best solution for you where you can easily manage workflow process. You can also approve new marketing techniques and other activities to boost your brand power and awareness.
Let’s take a look, here you can find the leading brand management software for your business.
Discover what people are saying online about your brand — as it unfolds in real time. Brand24 gives you instant access to mentions about your brand across the web, from social networks to influential publishers. React and engage quickly to real-time comments made about your brand. Follow-up on positive comments from your brand ambassadors, or respond to a dissatisfied customer before the story gets ahead of you.
Widen Collective is a cloud-based digital asset management solution that allows users to find, share, upload, download and analyze visual content anywhere, on any device. The product is suitable for marketers, creative teams, IT managers and software architects of SMBs and enterprises. It is designed to cater to the needs of various industries that include apparel, construction, consumer goods, hospitality, healthcare, engineering, medical devices, travel and retail.
If you’ve got your pulse on growing tends in digital marketing, you know the importance of online reviews. Not only are they an increasingly valuable ranking factor for search engines, they are becoming an inevitable step for your customers as they look to make a purchase decision themselves! In other words, they help you get more customers because of visibility and influence.
Justuno is the most innovative and robust conversion optimization suite for sales conversions, email list growth, and onsite promotions using real-time user data. We deliver powerful results for agencies, grow audiences for brands, and increase conversions for merchants.
Cision covers all aspects of your communication needs, helping you reach, target and engage your audience. The Cision Communications Cloud® features a suite of metrics and automated analyses that translate your activities and earned media coverage into valuable insights and most importantly verifiable return-on-investment.
Reputology is the review monitoring and management solution designed for organizations that operate multiple physical locations. We help restaurants, gyms, hotels, auto dealers, hospitals, marketing agencies, retail stores, banks & more.
Percolate offers solutions to introduce visibility into the marketing process, improve coordination of work, and effectively build marketing campaigns and content. The world’s largest brands — including Mastercard, Cisco, Cigna, Electronic Arts, and Bosch — use Percolate to create a coordinated customer experience, reduce production costs, and understand marketing impact.
Bynder’s success is not only down to the quality of our work and outstanding customer care, but it’s driven by the attitude and approach of our global team. We believe focused and passionate teamwork should influence everything we do, and our desire to produce exceptional solutions runs deep. We are united with you in the drive to get the best from your project; we listen hard to understand your business and your needs, and we’re 100% committed to making all our features the best they can possibly be.
Prisync is a competitor price tracking & dynamic pricing software for all sizes of e-commerce companies from all around the world. It tracks online prices and stock availabilities and lets e-commerce companies define smart pricing rules depending on their unit product costs and competitor prices to apply dynamic pricing on their webshop to increase sales and profit margins. Prisync is already helping various sizes of e-commerce companies from more than 40 countries.
10. Asset Bank
The first version of Asset Bank was established in 2005. We were inspired to enter the world of Digital Asset Management (DAM) after developing a bespoke image management system for our client GKN Driveline. As part of the development process we realised there were quite a few companies already offering DAM systems, but at an exorbitant cost. Our vision was to offer quality DAM software at a great price.
Frontify is the SaaS-based brand management platform for the digital age used by 2000 companies worldwide including Vodafone, Lufthansa, IBM, Nasdaq, and Bosch. With our cloud-based software, brand managers can create online Style Guides, manage their brand assets, create UI Pattern Libraries, Brand Portals and work collaboratively in creative projects. Strengthen your brand consistency over all channels using Frontify. Ideally suited for Enterprise level companies.
NiceJob is a reputation marketing solution to aid businesses with gathering more and better quality reviews, marketing across social platforms, and improving SEO ranking. With the aim of helping businesses of any type or size to improve their online reputation, NiceJob provides tools such as review invitations, automated email and SMS follow-ups, review funnels, stories, SEO management, and more.
13. Third Light
Third Light is a fast, feature-rich, digital asset management tool. Organise, tag, find, share, edit and download all of your digital files quickly, easily and securely. Online chat and share supports centralized, collaborative working with internal teams and external partners. Convert formats, trace copyright, protect and distribute files. Cloud-based or licensed solutions with free, seamless updates and API available. Great price, offers unlimited users and supports industry standards.
Outbrain is a premium discovery platform that helps connect marketers to their target audience through personalized recommendations on the world’s leading publishers. We use proprietary interest and behavioral data to capture audience’s attention all the way to inspiring their next action.
CleanPix is a web-based digital, brand, and media asset management solution which automatically processes files into multiple sizes and formats, enables users to organize assets into public and private galleries, and allows distribution of assets through public portals, access-controlled private galleries, and directly by email.